Branded content, applied neuromarketing, multi-channel attribution modelling and corporate identity. Marketing with judgement, data and method — not an agency selling packages.
Serious marketing requires three things together: strategy with judgement, execution with quality, and measurement with honesty. I work each of these fronts, from one-off consulting to full external leadership of the function.
Editorial content that connects brand and person.
Neuroscience principles for campaigns and product.
Which channel truly drives each multi-channel sale.
Organic positioning and paid campaigns done with method.
Contextual automation that respects the user.
A coherent brand: visual, verbal and experiential.
Packaging that sells without shouting.
OOH that you still remember the next day.
Customer journey maps built with real data.
Service that is designed, not improvised.
Game mechanics applied with purpose.
In-store activation done with judgement.
First session at no cost. Tell me the context and, if we are a fit, I will prepare a tailored proposal in 5 working days.